I am a marketing intern at Valuefirst Digital Media. I write blogs on AI, Machine Learning, Chatbots, Automation etc for House of Bots. ...
Full BioI am a marketing intern at Valuefirst Digital Media. I write blogs on AI, Machine Learning, Chatbots, Automation etc for House of Bots.
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How to build a better B2B chatbot?
- Increase brand affinity and reinforce a brand voice.
- Increase engagement and conversion rates.
- Streamline and improve lead generation and qualification.
- Provide faster and better-informed customer support, 24/7.
- Generate data about user language and sentiment.
- Gather direct feedback during sessions.
- Generate ideas for content or services to meet needs.
- Who is the target user/audience?
- What need will the chatbot fulfill or useful service can it provide?
- How will the chatbot provide value? What will it make faster, better, or easier?
- How does the chatbot support our business or marketing objectives?
- How does this customer service model represent our company and brand?
- Streamlining inquiries and improving response time by X.
- Reducing customer service calls by Y.
- Increasing traffic to and leads from Z page.
- Improving user efficiency time by X to find a certain product.