Lenovo's marketing director, Bhaskar Choudhuri candidly discusses the toughest parts of his job, how to make yourself indispensable and bizarre customer demands
Source: ETAmong the biggest challenges CMOs-and all marketers- face is the transformation of data into actionable insights. Consequently, it's one of the hottest topics CMOs talk about (see here).
Source: ForbesThere are new technologies being introduced everyday and regular advances in managing and utilizing consumer data is also happening. Resultantly, it is becoming harder to stay up to date with all of them. Technology is moving faster than marketers can figure how best to make use of it.
Source: HOBThe report includes production data, consumption data and revenue data across worldwide. The Market share and growth rate is also mentioned.
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