5G looks to be the next big thing in mobile technology as technologies are increasing at the fastest pace. It provides high resolution for the crazy cell phone users. 5G is a core technology in establishing the digital infrastructure of the future. Today's mobile users want faster data speeds and more reliable service. The next generation of wireless networks 5G promises to deliver that, and much more. With 5G, users should be able to download a high definition film in a second.
Source: HOB
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Consumers are now constantly switch between the real and digital world, and expect brands to cater for this. Augmented reality is the only one powerful way to achieve this expectation. Now brands are already using AR to bring their stories to life, engage with consumers and enhance products in a whole new way. Augmented reality will enhance how we live, work, play, socialize and shop. Blippar is the name of the technology company that specializes in augmented reality.
Source: HOB2199
The retail industry traditionally has been generating detailed data on consumer behaviour and purchase history through various transactional and customer relationship systems. Exploiting these data to increase basket value and optimize margin remains a challenge with traditional technologies of business intelligence tools and data warehouse architectures.
Source: HOB3711
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