Substitution, Extension & Transformation: The Three Keys Of Digital Transformation

Technology Business Research (TBR) recently come out with a report and its headline is, "Winning The Business Of Digital Transformation Services Requires A Process-Led Approach" authored by Sebastian Lagana and Jennifer Hamel. The report is full of good nuggets, but what all professionals especially liked the way that they categorized the 3 phases of Digital Transformation in his report:

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